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Starting
Tue, Mar 20, 2012 at 6:00 PM GMT |
Ending
Tue, Mar 20, 2012 at 8:00 PM GMT |
Location & Address
British Library Business & IP Centre
British Library, 96 Euston Road
London
United Kingdom-NW1 2DB |
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Price
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Qty |
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Standard
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14.71
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0.29
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GBP
2
42692
14.71
0.29
Standard
N/A
1
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Sale Ended
| Ticket : | Standard | | Price : | £14.71 | | Fee : | £0.29 | | Sale Ended |
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Tue, Mar 20, 2012 at 6:00 pm to 8:00 pm
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By June 2012, the majority of British people will own a smartphone. By the end of 2012, the number one way consumers will go online will be via their smartphones and tablets. And as this happens, the way people read articles, play games, listen to music and watch video footage will transform even more than they have already. The good news is we’re at the start of this transformation – the iPad is less than 2 years old and the app industry has been around for less than 4 years – and that there’s a huge amount of opportunity. The bad news is that this extremely rapid change makes it hard to clearly see where things are going and what the best business moves really are. Cate Trotter, Insider Trends' Founder and Head of Trends, has created a ‘fat free’ trend presentation that will give you a clear picture on what will happen next, and what you can focus on to really give your venture the edge. This 2-hour event will answer key questions such as: - Which types of media will show the most growth over coming years?
- Which business models will be most profitable?
- How will people want to access articles, games, music and video?
- Is it smarter to have an app or a web-based solution?
- How will organisations keep people coming back and spreading the word?
- What business opportunities will be created – both for those creating media and those creating platforms to support it?
It will also cover: - Examples from small and large businesses that are already acting on these trends to get ahead
- Wherever possible, recommendations of practical and affordable tools that you can use in your business to take the lead
- An information sheet to take away listing key questions and tools covered
- Discussion session
Whether you blog, write ebooks, create apps, or make films or shorts, this presentation will give you a clearer sense of what’s coming next and how you can take the lead.
"Insider Trends' insight into the latest trends made the session inspiring, interesting and useful. Its breadth and expertise made it well worth the time and the fees. I’d highly recommend it."
– Shekhar Deshpande, Global Planning Director, JWT
"Absolutely fascinating – marketing guru Cate Trotter has an impressive knowledge of the key issues. An enormous number of ideas and examples."
– Neil Insfield, Business & IP Centre at the British Library
"Superb - gave me some excellent ideas. Thank you so much – you've added real value to my planning and strategy."
– Karl Sinclaire-Anderson, Owner, Greenermobiles.com
BOOK YOUR TICKET NOW by registering on the left hand side.
You will be invited to pay by PayPal, which accepts any credit or debit card.
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Insider Trends |
Insider Trends takes businesses straight to the insight and inspiration they need to fuel their next big idea, saving valuable time and money.
Clients include Marks and Spencer, Nokia, Philips, Absolut Vodka, American Express and more.
Find out more at www.insider-trends.com |
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